Celebrating Initiative: Beyond-Scope Achievement in Marketing Internship

We are proud to recognize the exceptional contributions of Charles Leng, who recently completed his B2B Marketing internship at Sonkit Industry. What began as a focused B2B platform research project evolved into a comprehensive digital transformation initiative, thanks to Charles's remarkable proactive approach.

Sonkit Internship Program

Project Expansion & Achievements

Originally tasked with B2B website research and exposure strategy, Charles identified additional opportunities for improvement and expanded his scope to deliver extraordinary value across multiple areas:

B2B Platform Enhancement:

Optimized presence on IndustryStock and GlobalSpec
Increased web traffic from GlobalSpec by 58%
Developed comprehensive engagement strategies

Additional Achievements:

Increased overall website traffic by 133%
Enhanced domain authority by 28%
Improved key search term rankings to top-10 positions
Developed innovative Ring Selector Tool
Optimized technical content and user experience

As a third-year Software Engineering student from The University of Auckland, Charles demonstrated exceptional initiative by identifying and pursuing opportunities beyond his original scope, setting a new standard for internship achievement.

We extend our sincere gratitude to Charles for his dedication and to Pagoda Projects for facilitating this valuable internship opportunity. His work exemplifies the kind of proactive thinking and execution that drives innovation at Sonkit.

Sonkit Industry Management Team

Date: March 10, 2025